AUGUST 2015

F-80 takes over the web


F-80 takes over the web

F-80, Ferragamo Timepieces’ best selling line with its unique mix of sport and glamour, was featured in a new digital activity which included a rich calendar of posts by several top international influencers, and a cool-hunting activity carried out by world-famous photographer and fashion blogger Ed Kavishe.
Ed portrayed trend setters and street style icons wearing the F-80 watch in the hottest city spots.
The F-80 gents digital ambassadors also included Jake Rosenberg who, like Ed, travels the world among fashion shows and shootings for magazines like Vogue and Details, Pelayo Diaz and Brian Saca, whose blogs are not only a mix of fashion advice and styling tips, but also music and photography.
The F-80 ladies line was interpreted by six top Mexican bloggers and influencers: Chic Muse, Fernanda Medina, Gina Ortega from highonfashion.com, Cassandra De La Vega, Pamela Allier and Michelle Salas who showed in their unique way the watch versatility in many different occasions, ranging from a special breakfast to holiday time.



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